Morning Session: Dream It – Festival Concept & Artist Identity

In small teams, you’ll:

• Dream up a wild and original festival idea (music, arts, or both!)
• Design a mood board for your headline act (real or fictional)
• Explore your festival’s theme, target audience, and overall look & feel

Afternoon Session: Build It – Planning & Promotion

Now it’s time to bring your idea to life. Teams will:

• Choose a location, lineup, name, and overall vibe
• Design a festival logo and gig poster
• Plan a simple but punchy social media campaign to generate buzz

Wrap-Up: Team Presentations & Awards 

We’ll finish the day with team showcases and some fun awards like:

• “Most Epic Lineup”
• “Best Poster Design”