Lessons with Elvis page 2

Mickey Pye Sydney Morning Herald article cont. 11 October 2010

Despite an abundance of talent, many musicians find that gigs – and jobs – don’t come rolling in once they leave music school. The answer can be to have several ways of earning money. Sometimes that means starting a small business that fills a need in the industry – anything from sound production to events, music marketing, corporate entertainment or teaching.

The Chief Executive of Music, Film and Television school JMC Academy, George Markakis, says many people in the creative industries work for themselves as freelancers or contractors. To get a footing, they need to be able to navigate the business conditions of the sector by understanding the roles other people play. It also helps to be flexible and to develop a few different skill sets that could be in demand.

JMC has designed all of its courses to immerse students in how the industry works and expose them to other peoples’ roles. “all courses at JMC Academy teach the fundamentals of the industry and associated business principles, which are critical in ensuring graduates are prepared for a longstanding and commercially viable career path” Markakis said.

JMC has courses in Audio Engineering and Sound Production, Entertainment Business Management and Popular Music Performance. Among the options are a one-year Diploma of Entertainment Business Management, a two-year Associate Degree of Entertainment Business Management and a three-year Bachelor of Entertainment (Business Management). Fees start at $12,000 a year and the academy has a limited number of scholarships available.

To read the article in full, click here.